Category Archives: Thomas J. Vilsack (Sec of Agriculture)

First Lady Michelle Obama Travels to Philadelphia: Making Healthy Food Accessible & Affordable

Posted by: Audiegrl

First Lady Michelle Obama delivers remarks on the "Let's Move" health initiative at Fairhill Elementary School in Philadelphia, Pa., Feb. 19, 2010. (Official White House Photo by Lawrence Jackson)

First Lady Michelle Obama delivers remarks on the Let's Move health initiative at Fairhill Elementary School in Philadelphia, Pa., Feb. 19, 2010. (Official White House Photo by Lawrence Jackson)


With Treasury Secretary Tim Geithner and USDA Secretary Tom Vilsack in tow, First Lady Michelle Obama traveled to Philadelphia yesterday as part of the Let’s Move! campaign, a nationwide effort to rally the country around one goal, ending the epidemic of childhood obesity.

During her remarks at Fairhill Elementary School, Mrs. Obama applauded the city of Philadelphia for their “stand” to end childhood obesity:

Six years ago, when this city had fewer supermarkets per person than almost anywhere in America, all right, that was six years ago, when many folks had no access to healthy foods; six years ago many neighborhoods had alarming rates of obesity-related conditions like heart disease and diabetes — the folks in this city, you all could have decided that you had an unsolvable problems on your hands, right? You could have done that. You could have decided that these problems were just too big and too complicated and too entrenched and thrown your hands up and walked away.

But instead you all took a stand, a really important, collaborative stand. You decided first that no family in this city should be spending a fortune on high-priced, low-quality foods because they have no other options. You decided that no child should be consigned to a life of poor health because of what neighborhood his or her family lives in. And you decided that you weren’t going to just talk about the problem or wring your hands about the problems, but you were going to act.

And that’s precisely the kind of determination, the kind of commitment that we need to address the epidemic of childhood obesity in this country. And this issue is an issue of great concern to me, and I’ve said this before, not because I’m First Lady — or not just because I’m First Lady of this country — but because I’m a mother, and I care about my kids and I care about all of our kids. And I know that this issue is a great concern to all of you, everyone around this country. We all care about our kids. That’s why last week we enthusiastically and proudly launched “Let’s Move.” (Applause.) “Let’s Move” is a nationwide campaign to rally this country around one single but ambitious goal, and that is to end the epidemic of childhood obesity in a generation so that the kids born today grow up with a healthy weight. Simple but ambitious.

Mrs. Obama also announced a new part of Let’s Move! — the Healthy Food Financing Initiative, a multi-million dollar public and private investment to eliminate food deserts in America within seven years:


“So with your success here in Pennsylvania, what you’ve shown us is that when we provide the right support and incentives, then business leaders like Pat Burns and Jeff Brown, they’re going to take the chance to invest in our communities. And when we bring fresh, healthy food to communities, what do we learn? People will buy it, right? People will buy it. These stores are turning a profit. And what’s going on is that they’re doing well by doing good. Isn’t that something? (Applause.)

So it’s because of this example that part of “Let’s Move” we created this Healthy Food Financing Initiative that’s modeled on what’s been going on here. And as Secretary Geithner said, with a modest initial investment of about $400 million a year, we’re going to use that money to leverage hundreds of millions more from private and non-profit sectors to bring grocery stores and other healthy food retailers to underserved communities all across this country. If you can do it here, we can do it around the country. (Applause.) And our goal is ambitious. It’s to eliminate food deserts in America completely in seven years. (Applause.)

Again, we know this is ambitious, but we also know that tackling the issue of accessibility and affordability is key to achieving the overall goal of solving childhood obesity in this generation.”

Vodpod videos no longer available.

To learn more about what you can do to help solve the childhood obesity epidemic – visit LetsMove.gov and become a fan of Let’s Move! on FaceBook.

Looking for more stories on the First Lady? Check out our brand new section: FLOTUS: All Things Michelle Obama

Advertisements

2 Comments

Filed under Barack Obama, Cabinet, Change, Childhood Obesity, Children, Culture, Education, Facebook, First Lady Michelle Obama, Government, Governors, Health, Media and Entertainment, News, Obama Administration, PA, Pennsylvania, Philadelphia, Politics, Pop Culture, Presidents, Students, Teachers, Thomas J. Vilsack (Sec of Agriculture), Timothy F. Geithner (Sec of Treasury), Uncategorized, Video/YouTube, Women's Issues, Young Men, Young Women

First Lady Michelle Obama Graces Season Premiere of Iron Chef America; Executive Chef Cristeta Comerford Will Compete

Posted by Audiegrl

Another first from the Obama White House Kitchen…First Lady reveals “secret ingredient

First Lady Michelle Obama, Comerford, Brown, Batali and Lagasse

First Lady Michelle Obama, Flay, Comerford, Brown, Batali and Lagasse

Obama Foodorama—First Lady Michelle Obama will make a special appearance on the season premiere of the popular Food Network show Iron Chef America in January, in a savvy move to extend her healthy food messaging to a new audience. Executive Chef Cristeta Comerford will compete on the show in a special two hour “super chef battle.” Comerford’s teammate is grill master Bobby Flay, who guest-cheffed at the White House for the Father’s Day event in June, when he cooked up some lovely steaks with President Obama. Spoiler alert: Mrs. Obama will be revealing the “secret ingredient” that the chefs will use in their televised cook-off, which is a hallmark of the Iron Chef America series. The “secret ingredient” in this case is anything that grows in the White House Kitchen Garden, which leaves things wiiiide open, because the Kitchen Garden has produced a stunning variety of crops this year. Comerford and Flay are competing against the highly competitive team of celeb chefs Emeril Lagasse, who specializes in Southern/New Orleans cooking, and Mario Batali, an Italian cooking superstar.

Comerford in the Kitchen Garden during the Iron Chef America filming, harvesting with teammate Flay

Comerford in the Kitchen Garden during the Iron Chef America filming, harvesting with teammate Flay

Scenes for the show were already shot at the White House, with Comerford and the three other chefs harvesting crops from the Kitchen Garden, and Mrs. Obama having face-time with the guest chefs and discussing the importance of getting kids to eat their veggies. In her onscreen cameo, Mrs. Obama will discuss her campaign to reduce childhood obesity through better school lunches, community gardens, farmers’ markets and exercise, which is now known as the Healthy Kids Initiative around the White House. The show’s January air-date is timed perfectly to be right before Congress comes back into session, when legislators will ostensibly be addressing the re-authorization of the Child Nutrition Act, which provides federal funding for school feeding programs. Better school lunches are one of Mrs. Obama’s priorities, and President Obama’s too; Agriculture Secretary Tom Vilsack frequently notes in his public remarks that this was the very first subject President Obama discussed with him during their “job interview.”

blank

More @ Obama Foodorama, where you can find White House Food Initiatives…And Other Bipartisan Bytes of Food Politics

1 Comment

Filed under Barack Obama, Change, Childhood Obesity, Children, Entertainment, Environment, First Lady Michelle Obama, Food Network, Green, Health, Hunger, Media and Entertainment, Politics, Pop Culture, Pres. Barack Obama, Presidents, Television, Thomas J. Vilsack (Sec of Agriculture), TV Shows, Uncategorized, United States, Washington, DC, Women's Issues