Obama Leads Letterman to Ratings Win

posted by HershelWellingtonIV

President Obama and Dave Letterman

President Obama and Dave Letterman

We’ve been told by the pundits on cable news, that in their conventional wisdom, President Barack Obama is totally over-exposed. Right? Well no one gave that memo to Dave Letterman’s Late Show audience.

According to the New York Times, the night Obama appeared was the most-watched “Late Show” in four years, with a total of 7.218 million viewers. So the conventionally wise pundits in Washington, might want to re-think that memo. Either that or start calling it ‘conventional speculation‘.

New York Times/Bill Carter—Landing an appearance by the president seems to be a game-changer at least for one show in late-night television. On Monday night, President Obama lifted David Letterman to his most-watched “Late Show” in four years, with a total of 7.218 million viewers.

That was more than enough to propel Mr. Letterman, on CBS, past his late-night rival on NBC, Conan O’Brien, in every audience category for the first time since Mr. O’Brien became host of the “Tonight Show” in June.

It also gave Mr. Letterman a bigger audience Monday than his longtime rival Jay Leno, whose new prime-time hour on NBC hit its lowest number to date, with 5.81 million viewers. (Mr. Leno can still claim precedence in one area, however. When he was still host of “Tonight” and Mr. Obama made the first late-night appearance by any sitting president last March, Mr. Leno attracted 14.6 million viewers.)

Continued here

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3 Comments

Filed under Media and Entertainment, Politics, TV Shows, Uncategorized

3 responses to “Obama Leads Letterman to Ratings Win

  1. audiegrl

    You have a point Sir Hershel

    The minute I hear the words ‘conventional wisdom’, that tells me to do some more digging. 😉

  2. bassackwards

    Is this part of his Washed up Late Night Talk Show Host Stimulus Package? Or the ever popular Viewers for Clunkers Program?

    Sorry.. I just couldn’t resist.

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