posted by HershelWellingtonIV
According to the New York Times, the night Obama appeared was the most-watched “Late Show” in four years, with a total of 7.218 million viewers. So the conventionally wise pundits in Washington, might want to re-think that memo. Either that or start calling it ‘conventional speculation‘.
New York Times/Bill Carter—Landing an appearance by the president seems to be a game-changer at least for one show in late-night television. On Monday night, President Obama lifted David Letterman to his most-watched “Late Show” in four years, with a total of 7.218 million viewers.
That was more than enough to propel Mr. Letterman, on CBS, past his late-night rival on NBC, Conan O’Brien, in every audience category for the first time since Mr. O’Brien became host of the “Tonight Show” in June.
It also gave Mr. Letterman a bigger audience Monday than his longtime rival Jay Leno, whose new prime-time hour on NBC hit its lowest number to date, with 5.81 million viewers. (Mr. Leno can still claim precedence in one area, however. When he was still host of “Tonight” and Mr. Obama made the first late-night appearance by any sitting president last March, Mr. Leno attracted 14.6 million viewers.)